If there was an award for top class communication and business continuation for wineries during the pandemic then Hahn Family Wines would be right up there fighting for the title with the best.
Among the virtual tastings, inventive POS initiatives and social media collateral of late they have now re-launched their website (www.hahnwines.com) and released this stunning video. As part of Hahn's commitment to sustainability and environmentally sound farming practises Hahn regularly use falcons for vineyard pest control. It's apt then that their new video is a birds eye view of the rolling hills of the Santa Lucia Highlands, Hahn winery and its beautiful surroundings.
It's as close to physically travelling to the region that we'll get to do any time soon and it's incredible how effortlessly the scenes give the viewer a sense of place in its 1 minute 20 second duration.